Principal Consultant, Sheer Negotiations

Noa Sheer is a renowned negotiation, influence, and persuasion specialist, empowering experienced negotiators in Australasia and the United States with evidence-based methods and best practices in communication. Through her consultancy, Sheer Negotiations, Noa partners with organisations to design negotiation Standard Operating Procedures, prepare clients for high-stakes negotiations, and train C-suite leaders and teams to achieve optimal outcomes.

Noa’s approach to negotiation is relationship and trust focused. She takes the games out of negotiation and leans on a deep analysis of motivations and drivers. She teaches negotiators to find opportunities for value and creative solutions and to negotiate without the awkward tactics. In her material you will find a wealth of advice on how to build trust fast, how to set the stage for a smooth negotiation, how best to prepare and plan, how to resonate with others, how to negotiate without power, how to steer sales negotiations towards customer satisfaction and loyalty, how to negotiate as a woman, cross cultural negotiation skills and how to excel in stakeholder negotiations.

Noa's expertise and proven track record with both the public and private sector, enables clients to navigate complex negotiations with confidence towards, building trust, and ultimately fostering long term value and fruitful lasting relationships. Her guidance has benefited organisations such as Westpac, Uber, NZ Defence Force, Australia Department of Defence, Deloitte, Fulton Hogan, PwC, NSW Health, Elders Real Estate, Queensland Department of Housing, Christchurch City Council, St Vincent's Hospital, ICBC, Genesis Energy and the Sydney Royal Hospital for Women, among others.

Noa teaches negotiation skills in MBA and executive education courses at the University of NSW, The Australian Graduate School of Management (AGSM) and Auckland University, and serves as a visiting lecturer at other top-tier institutions. Her co-authored Cambridge University Press published book, Effective Negotiation: From Research to Results, has become a trusted resource for teaching negotiation skills in universities worldwide.